Section: Licensing I | IP management: value extraction and commercialisation | e-learning centre
KursübersichtLicensing I
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Licensing I
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Main purposes of this module:
- to explain what licensing is, the different types and the structure of a licensing agreement
- to provide guidance on negotiation tactics, in particular on the subject of licensing fees or royalty schemes
Topics to be covered:
i. Types of license and structure
ii. What to whom and where?
iii. The role of know-how in licensing
iv. Negotiating and appropriate licensing fee and / or royalty scheme
v. License of rights and cross-border licensing agreementsRead more about this module:
A review of the basic types of licence (sole, (non-)exclusive, cross-licence) and associated terminology is given as well as an outline of the structure and content of a licensing agreement.
A company should consider why it wishes to grant or receive licences. An IP owner has to identify what IP it wishes to license in or license out against the business landscape of itself, its competitors and collaborators and it has to do so both statically and dynamically as situations or markets evolve..
Licences cover the formal codified IP rights such as patents, trade-marks or copyright. In addition, critical parts of a product/technology can be covered by trade secrets/know-how.
The negotiating terms depend on the knowledge and level of sophistication of the parties.
Finally, some further issues are touched upon (loss of rights, "licence of rights" (LoR)).
- to explain what licensing is, the different types and the structure of a licensing agreement
